Case study
THE CHANNEL
Seven videos, three formats, one clear winner
Fivos Aresti is the co-founder of Workflows.io. His channel has 7 videos and 355 subscribers.
How I went from 0 to 30,000 LinkedIn followers (FULL GUIDE): 3,300
How I Built a $250k/Mo Business in 12 Months (Full Breakdown): 2,300
How I Scaled From $0 to $2M ARR in 7 Months (My Story): 1,800
The Only Cold Email Training You’ll Ever Need: 1,000
The most valuable B2B funnel training you’ll ever watch: 1,000
I Tested 300+ Lead Gen Tools. These are the BEST: 784
The three “How I…” videos take the top three places. The training and tool-list videos follow.
Follow Fivos on LinkedIn.
WHAT THE DATA SHOWS
“How I” beats “the best”, and the number does the rest
First-person proof
“How I went from 0 to 30,000” and “How I built a $250k/mo business” put a real person and a real number in the title. The viewer is buying a path from someone who has walked it.
“Full guide” and “Full breakdown” set the length
Both winners promise the whole story, so they are watched as a package.
Generic training and tool lists lag
“Only cold email training you’ll ever need” and “300+ tools, the best” are promises many channels make. Without a personal angle they land near 1,000 and below.
Why it matters for Workflows.io
People who watch a founder explain how they grew are the people who later buy the system that did it. The top video is also the best top-of-funnel for the product.
WHAT WE DO WITH IT
What we do with it
Make “How I…” the weekly spine. Each video starts from a real result and unpacks the exact system behind it.
Keep the number in the title and the proof on screen. Dashboards, outreach, replies, not just talking.
Turn trainings into chapters of the journey. Cold email, funnels and tools become steps inside the story rather than standalone promises.
Questions a SaaS founder would ask
Do we have to share revenue numbers? No. Any concrete, verifiable result works: followers, replies, meetings booked.
Will a personal story put off enterprise buyers? The audience here is founders and agency owners. Match the story to the buyer.
How many “How I” videos before it repeats? Each system (LinkedIn, cold email, funnels, tooling) gives several. The limit is your own build history.
Source: public YouTube data for @FivosAresti, captured 27 October 2026. Median is the middle view count of the channel’s 7 videos.
Fivos Aresti
Industry
B2B client acquisition systems (Workflows.io)
CHANNEL
355 subscribers · 7 videos
WEBSITE
workflows.io
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